Rated 4.8 (12,400+)
The $34 Serum That Replaced $300 Keratin.
- Frizz-proof in rain, humidity & heat
- Tested on fine, 3B curls & color-treated
- 90-day Smooth-or-Free guarantee
Real results
Frizzy to glass-smooth — in weeks.
Real customers. Casual phone photos taken a few weeks apart. No salon, no filter.
Individual results vary with hair type and consistency of use.
Inside the formula
Smoothing care for the hair surface.
Lightweight silicones and conditioning ingredients help hair feel smoother and look shinier. Start with one or two pumps through towel-dry lengths, then blow-dry or air-dry.
Care for the hair surface
Bleach, colour and heat can strip away the hair's 18-MEA lipid layer. The formula includes quaternized 18-MEA to help replace that lost layer.
Conditioning ingredients
Amodimethicone and quaternized 18-MEA help condition the hair surface. Squalane and meadowfoam seed oil add conditioning care.
One serum, two uses
Work one or two pumps through towel-dry lengths, then blow-dry or air-dry. Iron if you want. Later, use one pump on dry ends for shine.
Smooth, shiny hair without a heavy, greasy feel.
Watch It Happen
Real customers, unedited
Still on the fence?
Quick answers before you go glass-smooth.
*Based on laboratory testing, consumer-use studies, user surveys, verified reviews and internal sales data. Individual results vary.
All of them — curly, wavy, straight, fine, color-treated. It works with your texture.
First use. Smoother, shinier, frizz-free the same day.
No. Weightless. One pump feels like nothing.
Yes. It contains silicones, including dimethicone, dimethiconol and amodimethicone, alongside squalane and meadowfoam seed oil. The formula is lightweight and non-greasy, and washes out clean. It contains no cyclic silicones D4 or D5.
Orders ship within 24 hours with free tracked shipping. Most arrive in 3–5 days.
90-day money-back guarantee. Not glass-smooth? Full refund — no questions asked.
12,400+ verified reviews. The receipts.
On bottle three
I don't reorder anything. I reorder this.

3B curls, zero puff
Defined, glossy, springy. Frizz gone, curls intact.

Survived Florida rain
Rained all day. Zero frizz. Coworkers asked if I'd just left the salon.

Cancelled my $320 keratin
Same glass finish. One pump a day. Not going back.

Safe for baby-fine hair
Everything weighs my fine hair down. This doesn't. Light and smooth.

My husband noticed
My hair gets drier every year. Two pumps and it feels like silk.

Holds through the gym
Flat-ironed once. Stayed smooth 3 days and two workouts.

Finally tames my daughter's tangles
Brushing her hair used to be tears every single morning. One pump and the knots just slide right out now.

Great, wish the bottle was bigger
Works exactly as promised. I'm just heavy-handed so it goes fast.

Color-safe, no fade
Bleached and colored. No dryness, just shine.
Humidity who?
90% humidity walk to work. My hair didn't move.

Fast shipping too
Came in 3 days. Smooth from the first pump.